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Yahoo Seeks to Improve Web Search with Axis

Yahoo recently released Axis, a search-oriented browser plugin, as well as an app for the iPhone and IPad. Axis, which can be installed as an extension to a wide variety of browsers, seeks to integrate search directly into the user’s web browsing experience.

When using Axis on a desktop, a small search bar appears in the bottom corner of your web browser. Typing a search query into the box…

Retailers Find Affordable New E-Commerce Option with Magento

Magento, an open source e-commerce platform developed in 2008, has recently been taking off among online retailers. Known for software that is both flexible and reasonably priced, Magento now has more than 100,000 retailers using one of its products.

Is Pinterest the next big thing in social media marketing?

While almost all companies are at least aware of the marketing possibilities of social networking, many may not be thinking about making use of a newer network that is currently taking off. Pinterest, a social bookmarking site in which users post photos of “things they love,” is now the third most popular social networking site in the US, just behind Facebook and Twitter.

New domain extensions open a world of possibilities…and potential problems

When developing a new website, think your only choices for domain extensions are .com, .net or a handful of others? Think again. Starting this month, you will be able to apply for any extension you can dream up.

American Express & Foursquare Create one of 2011′s Best Social Media Partnerships

A great social media campaign is many things: it is unique, it is inventive, it involves the customer in a way that not only engages their interest, but causes them to actually make a purchase. A great social media campaign is more than just setting up a Facebook page.

Mobile Ad Spending on the Rise

As smartphone and tablet adoption rises throughout the United States, mobile advertising becomes an increasingly important platform to pursue.

Facebook Advertising Pays Off

If you haven’t yet dipped your toes into the ocean of Facebook advertising, now may be the time to start. TBG Digital, a global marketing company specializing in Facebook advertising and social media, recently released their Global Facebook Advertising Report, and the results are quite promising.

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